Purchase College

I've noticed that almost everywhere you look these days, on every page, there's widespread usage of loud psychelic and/or neon colors, almost as if rainbows are throwing up everywhere. Can't help but think that there's going to be a backlash against the color puke soon as more artists and musicians search for an original look to make them stand out.

But while we're in the midst of this hue storm, there's someone who does it probably better than anyone else. Jimmy Joe Roche, one of the artists and directors best known for Dan Deacon's videos. Enter the strange viral world of  How To Make A Toothbeef Sandwich (video above), if you dare. See also Crystal Cat (so 3-D James Cameron would salivate), that he did for Deacon and the interview JJR did with Beautiful Decay.